Printful and Printify announce merger for accelerated growth in the global market
Printful and Printify, two pioneering technology platforms that enable a wide variety of customers to build eCommerce businesses utilizing the power and efficiency of production-on-demand, have today announced that they will merge. Printify is the portfolio company of EstVCA members Siena Secondary Fund and Change Ventures.
The merger will open new prospects for accelerated growth for both companies and offer millions of customers broader opportunities to develop their online businesses on a global scale. Both platforms will continue to operate as separate brands, strengthening Riga's position as an innovation center and a strategic target for tech investment.
"This is an exciting moment for everyone. Printify is a business that we have long respected and I believe that there is a natural fit between the two companies. As our discussions progressed, we found that our cultures are very similar, while our businesses are even more complementary than we initially believed. I’m excited to see our two great technology companies combine strengths and provide our customers with ever improving opportunities to fulfill their business goals," says Alex Saltonstall, CEO of Printful.
"Our combined company will give our merchants more. More top-quality products, more places to sell, more innovative solutions, and more growth and profit. We’re also going to be able to provide best in class learning, talent density, and development opportunities for our teams. In recent years, the Latvian tech and entrepreneurial scene has caught up with our neighbors in the Baltics and Eastern Europe. This merger will not only help to crystallize that position but also give us the platform to be a destination for top talent from around Europe and the world," asserts Anastasija Oļeiņika, CEO of Printify.
Today the two companies serve hundreds of thousands of clients, including individuals running side-gigs, entrepreneurs creating their own brands, and some of the world’s largest entertainment companies using creative merchandise to engage their fans. This merger will provide e-commerce sellers worldwide with the strengths of both Printful’s in-house production facilities, and Printify’s network of more than 85 third-party production partners. By providing print and other on-demand manufacturing services, the companies aim to replace mass production, both enabling the efficient growth of customers' businesses and reducing the harmful effect of overproduction on the planet.