Startup Wise Guys raises €25M to invest in "overlooked" global markets

17 February 2023
Photo: Cristobal Alonso, Global CEO at SWG

Accelerator and early-stage investor Startup Wise Guys has successfully fundraised €25M as a partial closing for a  €45M target fund to invest in B2B SaaS startups from underrated European and African regions. 

Headquartered in Tallinn, Estonia Startup Wise Guys has invested in over 350+ startups since 2012. They are one of the top 5 accelerators according to European top tier VCs (as ranked by Sifted in December 2022) and a leading early-stage investor that focuses on underserved markets. SWG discovers and invests in the strongest technical B2B founders early on and fast tracks their growth through SWG´s acceleration program, that has been running since 2012.  They are diversifying their investment portfolio across hundreds of companies throughout underserved markets in Europe, Africa and rest of the world, with allocations ranging across many different verticals – SaaS, Fintech, Cybersecurity, Cleantech, Industry 4.0 and Extended Reality.

The fundraised amount will be shared between five of their funds, while two of them being designated to Africa and the most successful startups of SWG's portfolio. Vision is to invest in 200 startups from southern European and African markets. Tickets are between €65k-100k, with an opportunity of up to €300k in follow-on investments.

Cristobal Alonso, Global CEO at SWG said, “Italy and Spain have been mostly overlooked by the big VCs. When we look at the development of these markets, our opportunities and the impact that we can have on them is coaching the early stage to become the next generation in the right way.”

Investors helping to achieve SWG's goals are Uniqa Ventures, Presto Ventures, Multiple Capital and founders from startups such as Vinted, Nortal, Fractory and Stebby.

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Photo: niko photos/ Unsplash;  Startup Wise Guys

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